1/26/10
We're Hiring! Seeking Full Time Employee - Data Processing
BMT is looking to fill a position in our Data Processing Department. This position requires knowledge of the automotive industry, DMS systems and must be willing to learn our processing requirements. Candidates should also have good communication skills, a strong work ethic and must be detail oriented. This person will manage the data of our clients. Contact Wayne or Brad at 319.553.1111 for more details.
10/15/09
Bulldog Announces Launch of ConsumerCleanse
Bulldog Marketing Technologies(BMT) has announced the launch of their patent pending, vehicle ownership & data purification service called ConsumerCleanse. The service will research a dealership’s database in its entirety, analyzing each vehicle record throughout the database and verifying if the customer still owns the vehicle. Through proprietary processes, BMT has built an additional logic process to either disconnect or reconnect with those customers that no longer own a vehicle in the database.
According to Bulldog, “What we are seeing is that the average dealership has 39% of the customer database that no longer owns that vehicle.” The firm has pledged to finance the cost of the data processing and allow the dealer to pay for it over 12 months, thus allowing the dealership to immediately achieve the marketing savings without a significant one-time investment. This patented technology, which began deployment in January, is projected to become the Industry standard in 2009. “All good marketing begins with accurate data. ConsumerCleanse Certified data is accuracy on a level not seen before”, says Curtis DeGroote, Director of Marketing for Bulldog.
3/3/09
BMT adds Industry Expert Wayne Theel as Manager of Operations, Automotive Division
Bulldog Marketing Technologies, of Cedar Falls, recently announced the addition of industry expert, Wayne Theel, as Manager of Operations, Automotive Division. Theel was previously with DME/Full Circle Solutions where he was project coordinator and business development manager for the Mopar division. He has over 11 years of Automotive Marketing & Program experience.
BMT promotes Sharon Hanson to Manager of Operations, Restaurant Division
Bulldog Marketing Technologies, of Cedar Falls, IA recently announced the promotion of Sharon Hansen to Manager of Operations, Restaurant Division. Hansen has been with Bulldog since 2001.
3/3/09
Bulldog Marketing Technologies announced the integration of the Automotive Ownership Tax Assistance deduction, part of the Federal Stimulus Package, into their NewVehicleConnect Proposition Quote Program each month.
Each customer will be shown the specific amount of interest deductible from their taxes, on the vehicle they are being proposed. Since the propositions are model specific and include structured details, the interest amount is calculated and shown on the communication to enhance the new vehicle offer with an additional incentive to buy now. more...
2/11/09
Dan Deery Dodge preowned marketing test tops 150 units
Coming out of a five-month test pilot, Dan Deery Dodge has averaged more than 30 repeat purchases of preowned units from the same pool of 4,013 contacts each month. All total, Deery retailed 154 units during the test pilot, and preowned inventory manager Terry Shane remarks to all the dealers that call him about his success… “guys, this thing works!” more...
2/8/09
BMT Opens Great Lakes Regional Office & Adds Industry Expert Dave Gulvas
BMT recently announced the opening of their Great Lakes (Hammond, IN) regional office. BMT also announced the addition of industry expert, Dave Gulvas, as Regional Sales Manager. Gulvas brings with him, 29 years of automotive experience and we are excited to have him on board.
2/6/09
BMT was reviewed today in an interview with Philip Zelinger, the President of Ad Agency Online, L.L.C.
Curtis DeGroote, Director of Sales & Marketing discusses our new "intelligent" automated data base direct marketing system using email and direct mail in new and pre-owned sales as well as fixed operations. Click here to download the entire interview.
